Bri Sproles

I am the Marketing Director for River Rat Tubing & Whitewater Rafting. If it has our logo on it, I’ve had my hands on it. Curating the customer experience is my forte, from first advertising touchpoint to adventure and beyond.

The natural world has always been a source of life for me, so I built a career around connecting people from all walks of life with that experience. It was a no-brainer for me.

Before graduating from UTK with a Marketing Analytics degree, the Smoky Mountain outdoor recreation industry caught my attention. That was 8+ years ago and I’m still head over heels. I began as a Marketing Manager for Foxfire Mountain Adventure Park and their cidery, Wyile Cider. Then fate did its thing and I became a River Rat in 2018.

I’m grateful to work amongst beautiful people that pursue excellence in all they do with care and consideration. I can only finesse in my position because of their fantastic work. This place is truly unique. I’m proud to be a River Rat.